Adidas 26rs

Clubhouse

Retail design

The miles make us

To reinforce the reputation of Adidas as the sponsor of the London Marathon, we created a clubhouse dedicated to marathon running. Living, breathing and sweating distance running culture, the club is named after the 26.2 miles in a marathon.

The Adidas 26rs was much more than a campaign; we created a community that inspired and trained countless runners to achieve their dreams.

We also got to work with one of the most iconic distance runners of all time, Haille Gerberalasie.

 

Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs
Adidas 26rs